Drink Negronis where they were invented — the Florence bar that started it all
INSPIRATION · 1919, Count Camillo Negroni walks into a Florence bar and orders his Americano 'stronger'. The bartender swaps the soda for gin. The rest is liquid history. The bar is still there. Bring £8.
1 / 61919, Count Camillo Negroni walks into a Florence bar and orders his Americano 'stronger'. The bartender swaps the soda for gin. The rest is liquid history. The bar is still there. Bring £8.
💡Book this experience →Why this one is worth the detour
Most travel content tells you the obvious thing. The Colosseum. Brandenburg Gate. Tower of London. Fine. But the deep memorable trips — the ones you talk about for years — usually pivot on a single quirky experience: a place where pop-culture or history intersected with reality, and you can still go stand in that exact spot.
Florence has one of those. 1919, Count Camillo Negroni walks into a Florence bar and orders his Americano 'stronger'. The bartender swaps the soda for gin. The rest is liquid history. The bar is still there. Bring £8.
How to actually do it
Pre-book the experience — florence cocktail walking tour sells out, especially in summer. Both GetYourGuide and Tiqets sell it with free cancellation up to 24 hours before, so lock it in before the price climbs.
Pair it with cheap flights to Florence
For Florence, the best month-on-month deals usually appear via Aviasales (it aggregates Skyscanner-style across 700 airlines + OTA carriers most metasearch tools miss). Check it before you check Google Flights.
🧳 Travel essentials
🏨 Where to stay nearby
🥂 Premium stays 5-star
💷 Budget-friendly under £120/nt
📍 Explore Florence
Use the map to scope out neighbourhoods, transport links and walking distance to the highlights.
🎟️ Top things to do in Florence
Skip the queues with pre-booked tickets. Compare prices across GetYourGuide and Tiqets — both offer free cancellation up to 24 hours before.
Free guide: 13 UK Airport Hacks 2026
The hacks we actually use — park-and-fly for £4/night, free lounge access, zero FX fees, mistake fares and 9 more. Get the PDF + daily deals email.
Take Italy home: travel posters by PosterKingz UK
Boarding-pass-style prints, destination minimalist posters and stadium maps. Free UK shipping over £30. By Wayne (yes, same Wayne) who runs both this site and PosterKingz UK.
Browse the prints →#ad — we earn a small commission at no cost to you when you book through our links.
